WEBVTT

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When we started Polestar,
we were inspired by other industries

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and how they were open
about their environmental impact.

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Even though all cars have a carbon
footprint,

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the car industry wasn't so open

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... we didn't like that.

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We wanted to be clear
about the impact of our cars.

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Otherwise, how would anybody know?

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So, from the start, our answer has been
to tell you everything.

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OK, not everything, because there's stuff
you already know.

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You know that electric cars
have no tailpipe emissions.

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And that an electric car’s
biggest environmental impact

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comes from the way it's made,
not how it's used.

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Our mission is to measure, follow-up,

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and work
continuously to reduce that impact.

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We map and share emissions data,
from the extraction of raw materials to

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measuring how steel, aluminum, and battery
materials are refined and transported.

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We track manufacturing processes,

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all the way down to the chemicals
in paints and adhesives.

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We monitor the energy sources and
consumption of factories and suppliers.

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We continue to calculate the impact
from when the car leaves the factory,

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to the end of its life,
right down to the impact

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of changing the rubber
on a single windscreen wiper.

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We publish all information
in a “Life Cycle Assessment”.

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Every Polestar has one.

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Anyone can read it.

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We know each car's climate impact.

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And we know how to keep reducing it.

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But most importantly

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... so do you.